In addition to learning the basics of marketing and communications, students will learn how a brand can serve the public interest while fulfilling its own financial goals. Students will also look at mission-driven companies, BCorps, and regenerative businesses–the most resilient companies are those that are prepared for the long term.
Marketing and communications are key tools to create, promote, and enhance acceptance of the solutions that will help us save the planet.
The Master of Science (MSc) Program in Responsible Marketing and Communications helps you develop dual skill sets, in management and in the specifics of marketing and communications, focused on developing what is known as a “responsible” approach to marketing and communications, to meet consumers’ changing expectations. This program allows you to tackle all marketing and communications problems, to identify new needs, understand purchasing behavior, and analyze sales to implement a consistent and relevant marketing strategy.
Marketing option
Communications option
Three-step admissions process:
MSC 1 & 2
MSC 2
For questions about paying for your education, please see the information available on the Tuition tab.