The BBA in Digital Operations Management is an internationally-focused, four-year program that allows students to quickly build their online business skills with a global focus.
This program is aimed at students seeking an international career; it is certified by the French RNCP, level VI (Management and Business Development).
Graduates of this program will be able to identify the challenges related to transitioning business activities to the online world; they will also have expert-level knowledge of the various facets of online sales.
Next start date: September 2022
Admissions requirements: Secondary school diploma (to be admitted to the first year) / Secondary school diploma plus three years of university studies (to be admitted to the fourth year)
100% in English, on our Paris campus
First and second year: fundamentals and intermediate-level knowledge
During the first two years of the BBA, students develop an overview of the various key departments in a company: management, communication, marketing, sales, and finance.
Third year: international immersion
The third year of the program involves an international exchange to one of our partner universities (130 universities in more than 43 countries).
This unique experience allows students to boost the international component of their careers.
Fourth year: specializing; career planning
During their fourth year, students will specialize in digital operations management and will have the option to do work-study.
Students have two options:
The BBA gives students the skills they need to enter the working world after they graduate, in a Digital Operations Manager role.
They might also want to work in marketing, sales, or operations, or even in a strategic role supporting upper management.
These initial jobs allow graduates to learn about market trends and to manage budgets, and to formulate and make strategic decisions.
Graduates have two options: a Master of Science (MSc) to deepen their management skills, or an MBA in International Business after three to four years of work experience.
Must hold a secondary school diploma and be fluent in English
Must have three years of university study and be fluent in English; no work experience required
Students have the option to do the fourth year of the BBA program in a work/study model. Schedule: 2 days in the classroom (Paris campus)/3 days in the corporate work placement
Type of employment contract: entry-level or apprentice